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Stop. Think. Respect.

beyondblue's new national anti-discrimination campaign highlights the impact of racism on the social and emotional wellbeing of Aboriginal and Torres Strait Islander people. 

Research shows that subtle or 'casual' racism can be just as harmful as more overt forms. Imagine being judged in a job interview by the colour of your skin, rather than the strength of your CV. How would you feel if you were watched in a shop or treated differently on public transport? 

Why should anyone be made to feel like crap, just for being who they are?   

Stop. Think. Respect. encourages everyone in Australia to check their behaviour. Stop the discrimination, think about how your comments or actions could cause real distress and harm, and respect people who are different from you.

Behind the scenes videos


Why is beyondblue running this campaign?

Several studies have demonstrated a link between experiences of racism and poorer mental health among Aboriginal and Torres Strait Islander people, including a greater risk of developing depression and anxiety, substance use and attempted suicide.

National survey data shows that at least one quarter (27 per cent) of Indigenous Australians regularly experience racial discrimination, while detailed local-area research has found that up to four out of five Aboriginal and Torres Strait Islander people regularly experience discrimination.

Taking action against discrimination

  • Report it – Racial discrimination is unlawful in many areas of public life under anti-discrimination legislation. If you have been discriminated against, find out how to make a complaint  
  • Stand up to it – If you witness racial discrimination, there are a number of things you can do to intervene
  • Stop it – Change starts with you. If you recognise yourself in any of the scenarios depicted in Stop. Think. Respect., educate yourself about the impact of racial discrimination. Learning about Aboriginal and Torres Strait Islander culture and history can also help improve understanding and generate respect.   

Getting support

Talking to someone about your experiences of racism can help you stay strong. If you're going through a tough time or are concerned about someone close to you, the beyondblue Support Service can help. We've also developed a range of resources to support social and emotional wellbeing. 

Join blueVoices

If you've been affected by anxiety or depression, or support someone who has, you can help us ensure our work accurately reflects people's experiences across the Australian community. Find out more about blueVoicesbeyondblue's reference group and online community.


The Invisible Discriminator

Take action against racism

Racial discrimination is everyone's problem. You can do something about it.

Report it Stand up to it
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